Most merchants price by gut feel or by copying competitors — but their customers aren't your customers, and their costs aren't your costs. Zorin fits a statistical demand model per SKU from your Shopify or WooCommerce sales history (or a plain CSV upload) and returns a clear raise, lower, or hold recommendation with a confidence score and estimated profit lift. Beyond individual recommendations, Zorin lets you roll pricing changes out at scale through scheduled campaigns, track real profit and loss over time, benchmark against competitor prices, and even price brand-new products with no sales history yet using a Van Westendorp price-sensitivity survey. Built for DTC brands and Shopify/WooCommerce sellers who want data-driven pricing without hiring a data analyst.

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