triggla
Automate Stripe post-purchase and trial emails in 60 seconds
Triggla is a Stripe-native email automation tool that turns first-time buyers into repeat customers and converts more trials to paid. Connect Stripe, pick a product or enable Trial Rescue, choose a template, and activate in about 60 seconds—no ESP or Zapier. Triggla sends delivery, upsell, nurture, review, win-back, and trial-conversion emails with built-in sending and authenticated domains for 98%+ deliverability. Each Stripe product can run its own flow with duplicate-prevention, smart scheduling (Day 0 ≈30s; Days 3/7/14 queued), retries, and timezone handling. Revenue-focused analytics track opens, clicks, conversions, and per-product impact. 30-day free trial.
Features
- Stripe-native, product-based automation (one sequence per Stripe product or plan)
- Trial Rescue for all trials (pre-expiry emails at 3 days and 1 day)
- Built-in email sending with authenticated domains; 98%+ deliverability
- 60-second setup: connect Stripe → choose template → activate
- Pre-built sequences: Post-purchase, Upsell, Nurture, Review, Win-back, SaaS Onboarding, Trial Rescue
- Smart scheduling: Day-0 in ~30s, follow-ups auto-queued (Days 3/7/14), timezone aware
- Duplicate-send prevention per customer/product; idempotent triggers and retries
- Simple editor with merge tags (customer, product, amount, links)
- Revenue-focused analytics: opens, clicks, conversions, revenue per sequence/product
- Activity feed, error alerts, and “missed-opportunity” alerts when a product has no automation
- GDPR/consent handling and unsubscribe management
- Works without an ESP or Zapier; zero ongoing maintenance
Use Cases
- SaaS trials → paid: enable Trial Rescue to nudge upgrades pre-expiry
- Digital products/courses: Day-0 delivery, value, upsell, and review requests
- Ecommerce on Stripe: order confirmation, tips, cross-sell, review request, win-back
- Freelancers/consultants: post-project follow-ups and retainer upsells
- Agencies: client re-engagement and case-study requests to drive repeat work
- Coaches/educators: session reminders, program upsells, and review requests
- Marketplaces/subscriptions: onboarding and renewal nudges per plan/product
- Side projects/MVPs: instant post-purchase emails without building an ESP stack
Fazier Deal
Comments
We built triggla after watching Stripe users skip post-purchase and trial emails because wiring an ESP plus Zapier was slow, fragile, and expensive. Our goal was a Stripe-native, product-first tool you can turn on in about a minute, no middleware, no coding. Each product maps to a ready-made sequence; trials are covered with a single “Trial Rescue” toggle. Built-in sending, duplicate prevention, and revenue-focused analytics keep it reliable and measurable. We’d love feedback on the default templates, the analytics you rely on, and which integrations you want next.
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Comments
We built triggla after watching Stripe users skip post-purchase and trial emails because wiring an ESP plus Zapier was slow, fragile, and expensive. Our goal was a Stripe-native, product-first tool you can turn on in about a minute, no middleware, no coding. Each product maps to a ready-made sequence; trials are covered with a single “Trial Rescue” toggle. Built-in sending, duplicate prevention, and revenue-focused analytics keep it reliable and measurable. We’d love feedback on the default templates, the analytics you rely on, and which integrations you want next.
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