Diffmode

• Synthesis engine over 576 documented growth mechanisms across 6 first-principles categories (psychology, structural arbitrage, leverage, positioning, conversion, resource optimization) — combined 2–3 at a time

• Constraint-aware tactic generation — outputs change based on your team size, budget, ICP, and current channels (not a generic playbook)

• Day-by-day execution plan, not a strategy deck — every tactic has start date, owner, and success metric

• Ready-to-ship copy included: ad creatives, landing page sections, outbound email scripts, cold DM openers

• Diagnostic audit before plan generation — flags which growth lever is actually broken (traffic, conversion, retention)

• One-time pricing ($199 Pro launch), not a monthly subscription; 30-day money-back

• Stalled bootstrapped SaaS founders whose MRR has been flat for months and who are tired of "do another Product Hunt launch" advice

• First marketing hires at indie SaaS companies — joining a team with no growth playbook and 90 days to prove they're not a hiring mistake

• Solo founders who can't outspend competitors and need tactics that don't require a $50K/month ad budget

• Teams stuck on the same 2–3 channels (SEO + cold email + PH) and unable to find new ones that fit their constraints

• Founders who've tried generic AI marketing tools (ChatGPT, Jasper, Copy.ai) and got back the same surface-level advice everyone else gets

• Indie hackers who want a plan they can execute in the next 7 days, not a 50-slide strategy doc